Not sure that I agree with this article but I do think it’s great analysis.
I thought this but was pretty interesting:
While the media has grown enthralled with Facebook’s user growth (despite the fact that it paid $22 billion, or $55 per person, for 400 million WhatsApp users, who have subsequently generated 3 cents each in revenue per year), nobody in the tech media has really recognized the incredible value of iMessages. Google clearly has.
Revenue of 3 cents per USER per year from WhatsApp on a $22 Billion spend?